How do you get everyone’s attention in the finance industry? Trade-fair presentation _ Invesco

Invesco is constantly winning awards and attracting a lot of attention for its innovative finance products. So it has clear standards for its trade-fair presentations:
The booth needs to be visionary and distinct. Our idea for Invesco combined digital innovation and gaming fun.

The booth revolved around a technologically sophisticated memory game operated by a motion-controlled Kinect display, giving visitors a full-body experience of Invesco‘s products and services.

This fully digitised solution saw Invesco shake up the industry’s usually rather staid image.

Our services for the trade-fair presentation:

  • Trade-fair plan including all media (product trailer, game, brochures, ads, online banners, invitation emails/mailings, PowerPoint templates for individual consultations at the fair)
  • Giveaways (energy drinks, notepads, bags, inkless everlasting pen, gummy bears)
  • Promoter outfitting

The trade-fair plan served as an ice-breaker for sales, creating an appropriate presence to showcase the benefits, features and capacities of Invesco’s services.

Get in contact with me!

Karin Tautenhahn

Karin Tautenhahn
Director

queo/communication
Dresden

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